AFHMP and Advertising at HUD Multifamily Properties

Are you confident your HUD multifamily property meets all fair housing advertising and marketing requirements? Compliance with the Affirmative Fair Housing Marketing Plan (AFHMP) is essential for ensuring fair and equal access to housing while protecting your organization from legal risks and regulatory issues.

Join us for an exclusive training designed to help property managers, compliance officers, and HUD Multifamily-funded organizations master AFHMP requirements and advertising best practices. Learn how to develop a compliant marketing plan, create inclusive advertising strategies, and effectively reach diverse populations while adhering to HUD guidelines. Fair and inclusive housing practices aren’t just about compliance—they’re about creating equitable opportunities for all. Stay ahead of evolving regulations and strengthen your property’s marketing approach today!

Why you should attend:

Understanding AFHMP requirements is crucial for ensuring compliance and maintaining fair housing standards at your property. This training will equip you with the knowledge to develop HUD-compliant advertisements that promote fair housing principles and foster inclusivity. You'll also gain valuable insights into reaching underserved and underrepresented communities, ensuring your marketing efforts are both effective and equitable. By attending, you’ll learn how to navigate common pitfalls and avoid compliance issues that could put your organization at risk. Additionally, our expert speakers will provide guidance on reviewing and updating your AFHMP, ensuring that your strategy aligns with current regulations and best practices.

Areas covered in the session:

  • The purpose and importance of an Affirmative Fair Housing Marketing Plan (AFHMP)
  • Step-by-step guidance on completing and updating an AFHMP
  • Effective advertising techniques that align with fair housing principles
  • How to stay compliant with your marketing outreach
  • HUD regulations regarding advertising language, images, and targeted outreach

Who should attend this:

Property managers, compliance officers, leasing staff, HUD-funded property owners, and marketing professionals responsible for housing outreach and compliance.

 

Rhanda McKown is a seasoned affordable housing professional with over 20 years of experience in the industry. Currently, she serves as Director of Affordable Housing for a non-profit organization covering four states. She spent 15 years working for a Performance Based Contract Administrator (PBCA), where she conducted Management and Occupancy Reviews across Florida and the U.S. Virgin Islands. Rhanda has developed specialized expertise in processing Auto-OCAF rent adjustments, Special Claims, Budget-Based Rent Adjustments, and Contract Renewals. Her background in HUD funded multifamily affordable housing subsidy programs is extensive, with a specialization in properties that follow HUD Handbook 4350.3 for occupancy guidelines. In addition to her technical expertise, Rhanda has a strong track record in building and coordinating educational programs focused on affordable housing.

She has also served as the Director of the Affordable Housing Study Commission for Florida, where she played a key role in understanding and reporting on affordable housing policy and statistics in the state. Rhanda’s experience also includes managing the records retention program for a state housing finance agency (HFA), where she was instrumental in developing the agency’s records retention strategy and served as a liaison for the OnBase© software system.

$199.00

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$199.00